Vaillant ISH 2019

Tower of Power - Digitalization

Vaillant is one of the leading manufacturers of highly efficient heating solutions. Together with our support, they presented their latest innovations at the 2019 ISH Expo. Aside from illuminating their exhibition stand in stunning Vaillant green, we were also responsible for the lighting- and media planning, as well as other, diverse interactive features. Our special highlight for ISH guests was the creation of two over-dimensional, interactive towers, complete with LED surfaces. Via a choreographed media program, visitors were able to interactively spin the individual "blocks"of the towers, which not only informed but also added an additional “fun element.”

Client: Vaillant Group

Agency: Schmidhuber, München

Performance focus: Lighting technology | Media planning | Programming | Interaction